Powering the E-Commerce Revolution
Not many entrepreneurs know the art of turning their passion into business. Naveen Pamnani, Director, 24×7 Mercantile House Private Limited, is one of those lucky few, who turned his passion for restoring vintage bikes into a booming enterprise. His story begins in 2005, when he travelled extensively to the UK and
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Xerago: Bringing the X Factor to Marketers
A pioneer in the fast growing accountable marketing space, Xerago was founded on the philosophy that any business transaction has a direct or indirect customer impact and can be isolated, evaluated, defined, optimized
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Cbazaar – Tailored Route to Success
An article about Amazon.com, the world’s largest online retailer and the urge to do something new was what led to the idea of Cbazaar. It was way back in December 1998, when seized by a sudden fit of inspiration,
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Enriching Mobile Communication
Mobile marketing as a concept is growing by leaps and bounds in India and in several parts of the world, thanks to the increased activities taking place over mobile devices such as mobile phones, smartphones and
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Powering Voice-based Communications
The way companies communicate with their clients has changed dramatically over the past one decade. Today, companies have multiple channels to communicate, such as e-mail, chat, social media platforms and so on,
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Arvan Technologies: Improvise to Success!
Tired with a 9-5 job, Rishi Agarwal thought of starting something on his own, where he can contribute more to the society through generating employment and provide opportunities for others. His thoughts immediately
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Tracking the Path of Innovation
Entrepreneurs – whether they are born or made, are a different genre of people. They believe in taking risks and enjoy doing things that others often find difficult. Pune-based entrepreneur Ashish Annachatre is
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The Art of Saying Cheese
D.K. Bhutia started making artisan cheese in order to save his family farm. In less than half a decade, his cheese and other dairy products not only became a sensation in the local market in Sikkim, but Bhutia
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Linking to the Roads of Success
The writing instrument industry in India is a highly competitive ground. In order to create a “buzz” in this industry, one needs to emphasize on high level of innovation and constant commitment to quality. When
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Scripting a Success Story
The importance of technical documentation – has now been realised in India, and emerging to be one of the most sought after industries. Even though the buzz around technical writing evolved in the recent past,
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